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Men’s Skin Care Sales Boom

Growth outpaces all other categories, according to Kline.

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By: TOM BRANNA

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Sales of just-for-men skin care products are skyrocketing, particularly in some of the world’s most mature markets, according to a newly published study by worldwide consulting and research firm Kline & Company. In 2006, male skin care became the single fastest growing category in the global cosmetics and toiletries industry, posting an 8.7% gain, well above the 5.6% industry average.<!-- Insert Body and Separate with --> “Men are becoming more image conscious, realizing there’s ...

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